Post-Graduate Diploma – Global Business Management with Co-op – HSBO Core

The Post-Graduate Diploma in Global Marketing Management with Co-op – HBSO CORe program is an advanced qualification for those already holding a degree. This graduate program focuses on the development of business understanding, both domestically and internationally. Considering the structure of the modern business environment, the program prepares graduates for a wide range of career opportunities in business, industry and government. The importance of enterprising skills and opportunities will be a focal point throughout the program.

The Harvard Business School HBSO Credential of Readiness (CORe) provides business fundamentals for early-career high potentials and aspiring leaders to improve on the job performance. The CORe curriculum includes Business Analytics, Economics for Managers and Financial Accounting.

Graduates of this program will receive a diploma from Sprott Shaw College, as well as a Credential of Readiness from the Harvard Business School HBSO*.

This program includes a Co-op placement. This placement enables the student to gain first hand paid experience in the chosen career field while enabling Instructional staff to observe the student in a practice situation. Please note successful completion of the Co-op is required for graduation.

*NOTE: Beyond the Credential of Readiness, Harvard Business School HBSO will not offer course or degree credits or any formal academic credential for the CORe program.

Learning Objectives

  • Assess the impact of various economic, legal, cultural, geographical and political systems on domestic and international business
  • Conduct business in compliance with relevant national and international law, legislation, policies, and regulations
  • Apply computer skills and knowledge to support business functions
  • Apply the importing and exporting functions used in business in the context of domestic and international trade
  • Collect, process, and interpret data used to support business
  • Adapt business concepts and processes from diverse populations and using culturally appropriate methods
  • Assess the contribution of individual and team assignments involving diverse memberships
  • Develop international marketing, financial and human resource strategies
  • Apply financial knowledge and skills to the business operations
  • Develop strategies to utilize domestic and foreign government programs, policies, and agencies to facilitate international trade
  • Discuss the business advantages of multilingualism in regards to doing business in a global environment
  • Create visual representations of data that allow you to recognize trends and detect outliers
  • Define and calculate descriptive statistics to summarize data sets concisely
  • Determine an adequate sample size, explain the importance of random sampling, and craft sound survey questions to create representative samples
  • Model scenarios and analyze the impact of market changes by constructing supply and demand curves for individuals and markets
  • Determine a revenue-maximizing pricing strategy using the concept of elasticity
  • Evaluate techniques to learn about or increase demand and measure the tradeoffs and suitable applications of each approach
  • Predict market structure by examining various costs and cost structures

Diploma Program

Total Program Hours:
1690 Hours
Full-Time Program Length:
77 Weeks
(Includes holidays and professional days)
Program content is subject to change.

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Admission Requirements:
  • Diploma or degree from an accredited college or university
  • International students must have evidence of English Language competency at IELTS 6.0 with no band lower than 5,5 or equivalent

Note: Applicants that have not completed IELTS must score 25/40 in language and 25/40 in math.

Diploma Requirements:
  • Students are required to successfully complete all courses specified in the program design
Access to Technology:

This program will be delivered online in both synchronous and asynchronous formats. It is therefore important that you have access to a computer and working environment with the following characteristics:

  • Recommended hardware – Dual-core 2.64 GHz processor with 2 GB RAM
  • Microsoft 7 or Vista operating system
  • High-speed internet connection – cable or ADSL
  • Web camera/High Definition video camera – MS Lifecam series, Logitech C500 or 900 series
  • Headset with microphone
  • MS Office Suite 2007 or 2010 preferred

Instructors are available at all times for scheduled classes and by email (response within 24 hours). Additionally, students can usually access instructors prior to class or just after the class ends.

* Post-Graduate Diploma – Global Business Management with Co-op – HSBO Core was reviewed and approved by the registrar of the Private Training Institutions Branch (PTIB) of the Ministry of Advanced Education, Skills & Training.

Students can expect to complete one to three hours of homework per day.

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Courses List

This 77 week Diploma program requires the student to complete the following courses.

  • Theory & practice of double-entry bookkeeping
  • Complete the Accounting Cycle to closing (GL, AP, AR, Payroll, Year End)
  • Prepare Financial and Business Reports

  • Costing systems
  • Cost analysis
  • Capital budgeting

  • Application of skills and knowledge acquired during the academic component of the program into an analysis of a company or industry.

  • Mandatory schedule of alternating class sessions and work terms
  • Adherence to the program scheduling format is mandatory and is designed to provide the prospective candidate with valuable exposure to language usage in a work setting
  • The alternating classroom sessions allow the student to maximize the lessons taught within the curriculum.

  • Computer basics/file management
  • Goal setting, note-taking, problem-solving, teamwork
  • Overview of policies & procedures
  • Demonstrate the ability to use MS Word and MS PowerPoint

  • Interview techniques
  • Create a Career Development Marketing Plan
  • Apply aspects of professionalism
  • Identify target markets and employment resources

  • Application of marketing principles in the context of
    social and other digital media
  • Focus on the measurement of Return-On-Investment
    (ROI) of any marketing decisions
  • Common purposes for digital marketing channels
  • Organization presence on social media sites

  • Various digital technologies such as blogs, microblogs,
    social networks, media sharing, email and bookmarking
  • Specific digital technologies used in the marketing process
  • Use of digital technologies for marketing purposes
  • Use of digital technologies within the strategic marketing
    plan of an organization

  • Fundamental components of internet infrastructure
  • Design principles which consider traditional and mobile devices when planning a website
  • Utilize HTML 5 and Cascading Style Sheets (CSS) to develop a web site
  • Register a domain

  • Describe the purpose of Search Engine Optimization (SEO) and Web Analytics
  • Describe five key elements of SEO
  • Describe and implement various web analytic tools
  • Optimize a website design using effective layout techniques and SEO Principles

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